ALCAD Home strengthens its international growth by participating in ICEX Next program
At ALCAD Home we work every day with a clear customer focus, listening to their needs and continually updating our catalog of products and solutions to adapt it to each specific market. This is the only way to understand that every year we allocate 10% of our turnover to R&D and that we strive every day to continue increasing our presence in the international arena. In fact, export sales account for 60 % of the total.
From the very beginning, more than 30 years ago, we understood that in order to grow we had to look beyond our borders. Thanks to this perception, we currently have an extensive sales network with 4 subsidiaries (France, Czech Republic, Turkey and Dubai), more than 40 delegations, and distributors in more than 60 countries, such as Portugal, Greece, Italy, Russia, Malaysia, China, Morocco, Egypt, Chile, etc.
But we would be wrong if we were satisfied with having reached this point. With the aim of continuing to grow internationally, we are currently participating in ICEX Next, the ICEX Spain Export and Investment program for Spanish SMEs, which is supported by ICEX and co-financed by the European ERDF fund.
The purpose of this support is to contribute to the international development of the ALCAD Home business unit and its environment, as defined in the Strategic Internationalization Plan. With this export aid, we will be able to promote, in a more effective way, the products of our Multimedia-TV and Door Entry Systems catalogues in the rest of the world.
Likewise, with this tool we will be able to diversify business risk and improve global competitiveness by designing an international business plan, both online and offline.
Finally, thanks to the personalized consulting service we will be able to work on other aspects that facilitate international competitiveness, the introduction into new markets and access to various services tailored to the needs of international growth.
Any questions? Please contact us. We will be happy to help you.
Fondo Europeo de Desarrollo Regional
"Una manera de hacer Europa"